Overview.

Working at CoForce afforded me the ability to work with championship-winning race teams like Wayne Taylor Racing (WTR). While on the Wayne Taylor account, I was charged with the creation of media for use on social channels as well as social strategy, including copywriting and analysis.

I also worked in a public relations role for WTR, writing press releases and other forms of strategic communication for the iconic brand.

Revving Up Followers

Making Racecars Even Cooler

Clean. Clear. Consistent.

Bringing an Old-School Team into the Modern Age of Graphics